2019 - Support for artisans and traders in the use of digital technology
Kohesio
COMMUNAUTE DE COMMUNES DE VILLEDIEU INTERCOM
The Normandy Region set up an FEDER (European Regional Development Fund) system in April 2018 which is aimed at EPCIs with an approach to raising digital awareness among artisans/traders. This system falls under measures 1.4 of the Orne/Manche/Calvados Operational Program. The digital transition of craftsmen-traders is a major issue for the Region, both to respond to its economic development strategy and to ensure the sustainability of crafts. and local businesses which largely contribute to social ties in the region's towns and medium-sized towns. To this end, the Region wishes to strengthen the EPCIRégion duo to support artisan-retailers in their digital transformation. Indeed, the benefits of digital tools and services for these players are major in terms of productivity and efficiency: time saving, cost reduction, simplification of management, optimization of organization, improvement of the quality of products and services, visibility to the public. This aid, awarded in the form of a grant, aims to support EPCIs in awareness-raising and support actions for artisan-traders for the appropriation of digital tools in their professional practices: - Global and individual diagnosis of the use of digital tools and services by artisans/traders - Conducting awareness-raising workshops/sharing digital experiences - Individual or collective support These actions can be carried out by EPCI staff and/or by external service providers. The amount of FEDER aid amounts to 50% of expenses and the amount of the grant granted cannot be less than €20,000 (i.e. a minimum amount of eligible expenses of €40,000). The maximum rate of public aid received on the project cannot exceed 80%. It appears today that Villedieu Intercom has initiated this type of approach with craftsmen and traders. As a result, Villedieu Intercom is approaching the Normandy Region as part of this system.
Smarter Europe / Competitiveness of SMEs / Advanced support services for SMEs and groups of SMEs (including management, marketing and design services)